By Mariana Rodrigues
They say “good design is obvious and great design is transparent.” Walking through Saccaro’s Midtown Miami furniture showroom, the light, airy, inviting designs don’t beckon your attention, but welcome you with open arms and instantly evoke a feeling of calm and tranquility.
Born in 1946 from the handicraft traditions of the Italians who settled in the city of Caxias do Sul, Brazil, Saccaro’s history of world-class, simple, yet elegant craftsmanship dates back 70 years.
Today, in 70 stores and countless hospitality projects across 25 countries, Saccaro combines artisanal craftsmanship and modern styles and techniques to create a timeless style all their own. From one of the country’s largest gold mines during the 1980s gold rush, to the stingrays found along Brazil’s coastline and the idyllic beaches of Fernando de Noronha, its style is inspired by the rich landscapes, shapes, textures and history of Brazil.
Each Saccaro collection is designed by award-winning Brazilian or Brazil-based designers and architects. Countless artists such as Emerson Borges, Guto Indio da Costa, Roque Frizzo, Maria Cristina de Azevedo Moura, Ana Luísa Lo Pumo, and Zanini de Zanine Caldas have lent their craft and vision to one of Saccaro’s signature collections. During this year’s iconic São Paulo art fair, SP-Arte, Saccaro partnered with Fernando e Humberto Campana and Casa Vogue to create a one-of-a-kind puzzle like buffet piece made with marble and jequitibá wood. Proceeds were donated to Instituto Campana, an organization that uses design in innovative ways to help vulnerable communities in Brazil.
“Design on paper and design in real life is quite different. That is why our designers follow every step of the production process from the conceptualization of the piece, to the selection of raw, locally sourced materials to the final approval,” says Katia Silva, who, along with her husband Luis, brought Saccaro to the United States 10 years ago.
Together they grew Saccaro US to include the Midtown Miami showroom, a Doral Factory Store, and two in-store galleries in Aventura and Hollywood. In celebration of the brand’s 10-year anniversary in the US, Luis and Katia entrusted Myrna Porcaro, the acclaimed Brazilian architect and interior designer, to reimagine the 11,000 square-foot Midtown Miami Flagship Showroom.
The beautifully designed space houses Saccaro’s new 2017 summer collection, an unexpected, but lovely mix of mid-century modern with the brand’s iconic artisanal feel perfectly fitting to Miami aesthetics. The showroom also carries an extensive collection of decorative accessories and rugs, ranging from glass vases to driftwood sculptures, simple pots and planters to wall mirrors and botanicals.
“I often have customers who come into the showroom and tell me they’ve owned one of our pieces for many years, and still love it as much as the day they bought it,” said Katia. “That is what Saccaro is all about – the experience of having a beautiful, quality, and timeless piece in your home.”
To bring that experience to the public, Saccaro in-store “Gallerias” are now opening their doors in some of the most respected furniture retailers in the country, including Addison House Miami. You can also experience Saccaro at hotels and residences across South Florida, including 1 Hotel & Residences in Miami Beach and Edgewater’s Paramount Bay, as well as around the world.
Learn more about Saccaro and the 2017 Summer Collection at www.saccaro.com.br.
ABOUT THE AUTHOR
After more than 10 years as a communications executive in New York and Paris, Mariana is now thawing in the warm, sunny sands of Miami. Originally from São Paulo, Brazil, her love for exploring and writing has taken her all over the world. Curious by nature, she is always on the lookout for her next story.